The Sweet Essence of Hamburg
For the people of Hamburg, the Franzbrötchen is more than a pastry — it’s an unmistakable part of the city’s cultural fabric. This cinnamon-infused yeasted delight, with its sugary crunch and warm aroma, is a ubiquitous presence in the city’s bakeries. Its origins remain somewhat mysterious, with theories ranging from French influence during the Napoleonic occupation to the ingenuity of North German bakers who created their own local delicacy.
What makes this pastry even more special is its incredible variety. Traditional cinnamon and sugar remain the cornerstone, but bakeries across Hamburg have added their own twists with chocolate chips, raisins, and even marzipan. Each Franzbrötchen begins as a simple dough, meticulously rolled out, layered with its signature filling, and carefully shaped into its iconic form. The result is a flaky, caramelised treat that is impossible to resist. Whether you’re a local or just passing through, sampling a Franzbrötchen is a delicious rite of passage — a sweet taste of Hamburg you’ll never forget.
Some of the most popular places to get an original Hamburg Franzbrötchen include:
Franz & Friends
Hauptbahnhof – Wandelhalle
Glockengießerwall 8
20099 Hamburg
Bäckerei Körner
Blankeneser Landstraße 13
22587 Hamburg
Bäckerei Backecht
Grindelhof 64
20146 Hamburg
Bäckerei Pritsch
Papenhuder Straße 39
22087 Hamburg
Die kleine Konditorei
Lutterothstraße 9
20255 Hamburg
Mutterland
Kirchenallee 19
20099 Hamburg
Café Reinhard
Poppenbüttler Hauptstraße 37
22399 Hamburg