Apply for a special use permit for advertising in public spaces

Prerequisites

• They do not restrict traffic safety.
• They do not disproportionately affect the ease of traffic flow.
• They do not disproportionately affect public use.
• They do not disproportionately affect path components.
• They do not disproportionately restrict environmental concerns.
• They do not disproportionately restrict urban development concerns.
• They do not disproportionately restrict public interests, including the generation of revenue from the use of the paths.
• They do not disproportionately restrict the public or private rights of third parties.

Documents required

• Informal application for a special use permit
• Documents setting out the type and extent of the special use (for example, a draft of the advertising medium and a site plan)

Please note

With a few exceptions, the right to advertise on public roads is reserved for the companies Ströer and Wall.

With a few exceptions, advertising through display signs (so-called customer stoppers) is generally not permitted.

The responsible authority always grants you the special use permit for a limited period of time. The permit is issued with the right to revoke and is subject to conditions that you must fulfill.
The competent authority may require you to pay compensation or damages for damage caused by your special use. The competent authority may also require you to make an advance payment or provide security.

You are not allowed to distribute commercial leaflets (flyers) in Hamburg. Distributing leaflets with political, religious or ideological motives without a commercial background is common practice.

During the pre-election period, the restriction on event advertising otherwise imposed on political parties and other eligible parties does not apply.

If you want to install permanent advertising structures such as illuminated signs, signs, display cases or billboards, you may also need to apply for a building or traffic permit.

Deadlines

None. However, you must have the special use permit before you start advertising.

Procedure

• You submit your application with the necessary documents.
• Your application will be reviewed. If any documents or information are missing, you will be asked to provide them.
• You will receive a notice of approval or a notice of rejection.
• If applicable, you will receive a fee notice. You pay the fees.

Processing time

The processing time depends on the type and scope of your application, as well as the quality of the documents submitted.

Fees

A fee may be charged for granting the permit. Fees may also be charged for using the area. The amount of the fee depends on the type, extent and location of the special use.

Legal remedies

Contradiction

Legal basis

§ 19 Hamburg Roads Act

www.landesrecht-hamburg.de/bsha/document/jlr-WegeGHAV5P19