Hamburg is a major trade show location for Northern Europe. The Hamburg Convention Bureau, a direct subsidiary of Hamburg Marketing, is responsible for presenting Hamburg and the surrounding metropolitan region as premium event locations. It promotes events ranging from B2B meetings and conferences to conventions and large-scale public trade shows, and provides an interface between tourism and business as well.
It is the HCB's goal to assist customers during all planning stages as well as to offer independent advice with regard to venues and hotel accommodations. In order to realise these goals, the HCB draws on a wide network of service providers, public authorities and economic clusters.